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This site nobonesaboutit.com had the following in the homepage, "How to Fillet Fish DVD Store." We noticed that the website stated " The No Bones About It dvd series shows how to pocket, steak and fillet the six most commonly caught fish in North America." It also stated " This technique is unique, easy to learn and is is almost as fast as conventional methods. The only difference is that your fish fillets will be perfect, scar free and boneless every time! These are the best instructional videos on filleting fish ever to hit the market. How to Fillet Fish Videos. No Bones About it Fish Scaler. No Bones About It Hat." The header had how to fillet fish as the highest ranking keyword. It was followed by filleting fish, how to clean fish, and no bones about it dvd which isn't as ranked as highly as how to fillet fish. The next words the site used was fish cleaning.